Sweater-Weather Essential: The Poncho

We want the instagrammer to use their own unique descriptionof the item to cater to their audience without looking like a promotion. We want that personal , everyday fell, but still want to be mention in the post. we want people directed to our IG page. Ultimately we would like to gain followers and future customers.

A poncho is the perfect item during fall. Great for those chilly days when it’s just too warm for a coat and too cold to go without. A poncho will keep you warm and is such a fashionable item! And you may wear this item during wintertime as well, over a leather jacket for example.

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